Hi! I’m Christina. I’m a marketing biz veteran and a viciously relentless problem solver who lives for the enthusiasm, energy, weirdness, and wonder of creative businesses. I attack marketing challenges with a unique mix of senior experience, empathy, and can-do elbow grease. I prefer the unconventional. I make a mean eggplant parm. I’m ready to be your secret weapon.
Someone once described me as a swiss army knife: short and compact with a surprising amount of expertise in my back pocket. I’ve been a publicist, a social media manager, a marketing director, a content strategist, a community manager, a paid environmental activist, a writer, a bartender, and always an artist. I’ve driven marketing strategy at companies including Wikia, Minted, CreativeLive, Hello Lucky, and Chronicle Books—where I did two separate stints totaling ten years. I’ve led teams big and small and have achieved success working across pretty much every marketing discipline there is.
You’ll find I practice a special kind of magic that will get you excited and make you smarter about marketing your brand—practically, carefully, and realistically. After two decades working with creative individuals, I get you. Also, I enjoy talking to people at parties and I’ll brag about what you’re up to with abandon so you can hang out by the punch bowl all night.
Recent Media
Here I am talking to others about who I am, what I do, and why I do it:
Joy is Now
I visited with Joy is Now to talk about imposter syndrome and three lessons that have had an impact on me.
Jumble + Flow
Here’s a recent interview I did with the smart new community for women, Jumble & Flow.
Girls and Their Cats
Check me out with my cat George in a book by the brilliant Brianne Wills of Girls and Their Cats fame.